Social Media Manager Horizon Digital Tanzania Ltd April 2025

About the job

Are you a strategic thinker, creative storyteller, and data-driven executor who lives and breathes social media? Horizon Digital Tanzania is looking for a Social Media Manager who’s ready to lead the charge in planning, creating, and executing cutting-edge social media strategies that elevate brands and deliver measurable results.

As the Social Media Manager, you’ll take full ownership of Horizon’s and clients’ social presence crafting compelling content, engaging communities, analyzing performance, and driving innovation across platforms like Instagram, Facebook, LinkedIn, TikTok, and X.

Key Responsibilities

  • Develop and execute multi-channel social media strategies that align with client objectives and brand identity
  • Plan, create, and publish high-quality content across social platforms — including static posts, carousels, Reels, Stories, and short-form videos
  • Monitor, respond to, and engage with audiences to build vibrant communities
  • Stay ahead of trends, platform updates, and emerging content formats to keep campaigns relevant and engaging
  • Design and manage content calendars, ensuring consistent and timely delivery of posts
  • Collaborate with creative, strategy, and performance marketing teams to align messaging across campaigns
  • Set up and manage paid social media campaigns using Meta Ads Manager and other ad platforms
  • Track KPIs and generate performance reports with actionable insights (engagement rates, reach, growth, conversion, etc.)
  • Support influencer partnerships, UGC campaigns, and branded activations as needed
  • Conduct regular competitor and trend analysis to identify opportunities for innovation

Qualifications & Skills

  • Bachelor’s degree in Marketing, Communications, Digital Media, or related field
  • 3+ years of proven experience managing social media accounts for brands or agencies
  • Strong understanding of platform algorithms, audience behavior, and social media analytics
  • Proficiency in tools such as Meta Business Suite, TikTok Ads, LinkedIn Campaign Manager, Buffer, or Hootsuite
  • Excellent copywriting and visual storytelling skills
  • Ability to create content using Canva, Adobe Creative Suite, or mobile content tools like CapCut or InShot
  • Strong analytical skills ability to turn data into strategy
  • High attention to detail, time management, and project coordination
  • A collaborative spirit with the ability to lead and inspire creativity within a team

Why Horizon Digital?

At Horizon Digital, we don’t just manage social accounts — we craft digital experiences that move culture and drive results. We’re the creative force behind some of East Africa’s most exciting campaigns, working with bold brands across automotive, tech, FMCG, and lifestyle sectors.

Join us and be part of a team that believes in brave ideas, performance-first strategies, and a creative work culture that inspires you to grow every day.

Apply Now

To apply for this job please visit horizondigitalnet.com..

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